It’s not spam or a load of hot air. It’s the real deal. Australian Capital Territory’s tourism team offers 500 people (and their families) a free holiday to the capital on the condition they promote the city on social media.
“Travelling outgrows its motives. It soon proves sufficient in itself. You think you are making a trip, but soon it is making you – or unmaking you.” ― Nicolas Bouvier, The Way of the World.